shop organization
[2007.08.29 00:56:10] Welcome to the CafePress Chat Room
[2007.08.29 00:56:10] shopa needs sleep has entered the room "CafePress Chat Room"
[2007.08.29 00:56:10] All users in this room have been allowed to talk
[2007.08.29 00:57:13] Amere has entered the room "CafePress Chat Room"
[2007.08.29 00:57:16] Ne' at 1512blvd has entered the room "CafePress Chat Room"
[2007.08.29 00:57:36] section thumbnail has entered the room "CafePress Chat Room"
[2007.08.29 00:58:12] Graphro-Di-Tee has entered the room "CafePress Chat Room"
[2007.08.29 00:58:23] Dooni Designs has entered the room "CafePress Chat Room"
[2007.08.29 00:58:29] dreamup has entered the room "CafePress Chat Room"
[2007.08.29 00:58:31] macartist has entered the room "CafePress Chat Room"
[2007.08.29 00:58:45] SeaSquirrel has entered the room "CafePress Chat Room"
[2007.08.29 00:59:11] LoveJML has entered the room "CafePress Chat Room"
[2007.08.29 00:59:31] Cyndi has entered the room "CafePress Chat Room"
[2007.08.29 00:59:39] foxvox has entered the room "CafePress Chat Room"
[2007.08.29 01:00:56] Ophelia has entered the room "CafePress Chat Room"
[2007.08.29 01:01:10] Towal has entered the room "CafePress Chat Room"
[2007.08.29 01:01:21] wave720 has entered the room "CafePress Chat Room"
[2007.08.29 01:01:34] AngelaCP has entered the room "CafePress Chat Room"
[2007.08.29 01:01:36] BrittaCP has entered the room "CafePress Chat Room"
[2007.08.29 01:01:55] castahex has entered the room "CafePress Chat Room"
[2007.08.29 01:02:06] AngelaCP: hi everyone!
[2007.08.29 01:02:10] kiwi has entered the room "CafePress Chat Room"
[2007.08.29 01:02:11] Romy has entered the room "CafePress Chat Room"
[2007.08.29 01:02:17] AngelaCP: we'll be ready to start in one minute
[2007.08.29 01:02:19] Sag has entered the room "CafePress Chat Room"
[2007.08.29 01:02:24] char has entered the room "CafePress Chat Room"
[2007.08.29 01:02:29] Wontar has entered the room "CafePress Chat Room"
[2007.08.29 01:02:42] garyoa1 has entered the room "CafePress Chat Room"
[2007.08.29 01:02:53] NiftyGaloot has entered the room "CafePress Chat Room"
[2007.08.29 01:02:58] Ne' at 1512blvd: Lots of people here tonight!!!
[2007.08.29 01:03:00] Blonde Designs: hiya angela :)
[2007.08.29 01:03:01] castahex: Hi
[2007.08.29 01:03:03] Graphro-Di-Tee: Hi
[2007.08.29 01:03:14] Message sent to moderator(s)
[2007.08.29 01:03:30] shopa needs sleep: hi everyone - not sure i will make the whole chat because i am really tired but imma try
[2007.08.29 01:03:35] Lekker Jen has entered the room "CafePress Chat Room"
[2007.08.29 01:03:39] PhotoGirl has entered the room "CafePress Chat Room"
[2007.08.29 01:03:41] AngelaCP: we'll have the workshop transcript by next week
[2007.08.29 01:03:42] BrittaCP: Hey everyone... thanks for coming out tonight
[2007.08.29 01:03:47] Sag: Hello, all!
[2007.08.29 01:03:49] Kippy: Hi everyone!
[2007.08.29 01:03:51] NiftyGaloot: Howdy Folks! :)
[2007.08.29 01:04:04] AngelaCP: okay, we're ready to start....
[2007.08.29 01:04:13] AngelaCP: Thank you for attending today’s workshop on Shop Overhaul. Today Britta and I will be your workshop hosts.
[2007.08.29 01:04:28] garyoa1 has left the room (logged out)
[2007.08.29 01:04:30] AngelaCP: Now that Summer’s almost over… that means it’s time to get your shop ready for the upcoming months
[2007.08.29 01:04:32] garyoa1 has entered the room "CafePress Chat Room"
[2007.08.29 01:04:33] tinymars has entered the room "CafePress Chat Room"
[2007.08.29 01:04:48] thother has entered the room "CafePress Chat Room"
[2007.08.29 01:05:12] AngelaCP: There’s a few things coming up that you can update your shop with. There’s Halloween, Breast Cancer Awareness month, and the holidays are just around the corner. The 2008 elections are heating up!
[2007.08.29 01:05:18] Mr. Spaceman has entered the room "CafePress Chat Room"
[2007.08.29 01:05:26] Squirrelinabox has entered the room "CafePress Chat Room"
[2007.08.29 01:05:38] Graphro-Di-Tee: First chat I've made!
[2007.08.29 01:05:38] nudistgiftshop has entered the room "CafePress Chat Room"
[2007.08.29 01:05:39] Deb has entered the room "CafePress Chat Room"
[2007.08.29 01:05:40] BrittaCP: YaY
[2007.08.29 01:05:55] bird has entered the room "CafePress Chat Room"
[2007.08.29 01:06:01] Fricka has entered the room "CafePress Chat Room"
[2007.08.29 01:06:06] LoveJML has left the room (logged out)
[2007.08.29 01:06:21] AngelaCP: Today Britta and I will touch upon best practices for your shop and what you can do to clean it up.
[2007.08.29 01:06:38] AngelaCP: Before we begin, this is a reminder this workshop is moderated. That means all your questions or comments will go into a queue. Please keep in mind we may not be able to push all comments out or answer all questions although we will do our best.
[2007.08.29 01:06:41] Karen has entered the room "CafePress Chat Room"
[2007.08.29 01:06:44] Ophelia has left the room (logged out)
[2007.08.29 01:07:00] Spice has entered the room "CafePress Chat Room"
[2007.08.29 01:07:01] Ophelia has entered the room "CafePress Chat Room"
[2007.08.29 01:07:11] AngelaCP: For today’s workshop, we’ll be covering the following topics.
[2007.08.29 01:07:25] AngelaCP: • Shop best practices
• Frequent updating
[2007.08.29 01:07:30] edopress has entered the room "CafePress Chat Room"
[2007.08.29 01:07:43] goatlady has entered the room "CafePress Chat Room"
[2007.08.29 01:07:44] AngelaCP: Best Practices
[2007.08.29 01:07:49] RowdyJRT has entered the room "CafePress Chat Room"
[2007.08.29 01:07:50] AngelaCP: We want to cover some of the fundamentals of shop best practices. Although there are many things to think about, we’ll focus on three areas:
[2007.08.29 01:08:13] AngelaCP: SEO, Shop Navigation, Conversion
[2007.08.29 01:08:14] iLostmyThumbs has entered the room "CafePress Chat Room"
[2007.08.29 01:08:32] fbodstudios has entered the room "CafePress Chat Room"
[2007.08.29 01:08:40] AngelaCP: feel free to share!
[2007.08.29 01:08:51] AngelaCP: SEO stands for search engine optimization. It’s to help drive traffic from Search Engines to your shop.
[2007.08.29 01:08:56] Message sent to moderator(s)
[2007.08.29 01:09:06] shopa needs sleep: what conversion?
[2007.08.29 01:09:13] AngelaCP: we'll cover that in a bit
[2007.08.29 01:09:15] rasael has entered the room "CafePress Chat Room"
[2007.08.29 01:09:25] AngelaCP: We’ve covered this topic many times in workshops, tutorials, newsletters, etc… it’s a big factor in helping drive traffic to your shop.
[2007.08.29 01:09:26] Message sent to moderator(s)
[2007.08.29 01:09:51] AngelaCP: For those unfamiliar with SEO, please read the SEO tutorial found in the Learning Center for an overview: http://www.cafepress.com/cp/learn/tutorial_seo
[2007.08.29 01:10:04] AngelaCP: You can also check out the SEO 101 workshop hosted by Marty, our Shop SEO expert here. http://www.cafepress.com/cp/community/workshop_seo101
[2007.08.29 01:10:08] Moon Hunter has entered the room "CafePress Chat Room"
[2007.08.29 01:10:15] kiwi has left the room (logged out)
[2007.08.29 01:10:20] Amere has left the room (logged out)
[2007.08.29 01:10:25] AngelaCP: We know some Shopkeepers have difficulty knowing what they need to do for optimizing their shop for search engines… so we plan on putting together a visual tutorial to point out a few areas you should focus on.
[2007.08.29 01:10:31] kiwi has entered the room "CafePress Chat Room"
[2007.08.29 01:10:47] Amere has entered the room "CafePress Chat Room"
[2007.08.29 01:10:50] Graphro-Di-Tee: That will be great!
[2007.08.29 01:10:52] AngelaCP: As part of overhauling your shop, please be sure to implement good SEO practices on your shop. One of the top things you can do for SEO is using descriptive sentences/phrases in your shop pages with the keywords your customers will be using to find your shop.
[2007.08.29 01:11:04] jgoode has entered the room "CafePress Chat Room"
[2007.08.29 01:11:13] AngelaCP: Here’s an example that I quickly made up…
[2007.08.29 01:11:25] AngelaCP: let me stress...quickly made up :D
[2007.08.29 01:11:35] AngelaCP: Welcome to the Shih Tzu Pet Shop! Collections of art and photographs of the lovable, adorable small toy dog breed can be found on gifts such as apparel, t-shirts, mugs, poster prints, stickers, cards, and other great products. It’s a perfect gift for dog lovers, friends, and family.
[2007.08.29 01:11:50] camobabygifts has entered the room "CafePress Chat Room"
[2007.08.29 01:11:57] Sara W has entered the room "CafePress Chat Room"
[2007.08.29 01:12:11] DDKnight has entered the room "CafePress Chat Room"
[2007.08.29 01:12:15] AngelaCP: I inserted some of the top keywords such as the word: Shih Tzu, pet, dog breed, art, photographs, and a list of popular products.
[2007.08.29 01:12:19] Towal: for those that don't know, you should put them in a sentence in descriptions (IMO at least) rather than just putting a bunch of random keywords (like tags) in your description.
[2007.08.29 01:12:36] BrittaCP: thanks for the tip
[2007.08.29 01:12:39] Graphro-Di-Tee: I agree Towal
[2007.08.29 01:12:41] Mx-MoM has entered the room "CafePress Chat Room"
[2007.08.29 01:12:55] tanith has entered the room "CafePress Chat Room"
[2007.08.29 01:13:05] wave720 has left the room (logged out)
[2007.08.29 01:13:14] Ne' at 1512blvd: But keyword rich sentences, not frilly sentences!!!
[2007.08.29 01:13:34] Message sent to moderator(s)
[2007.08.29 01:13:41] shopa needs sleep: i agree tow - it looks much better for customers - and remember that search engines cannot see the picture - so type out what the saying is on your design
[2007.08.29 01:13:43] tyr has entered the room "CafePress Chat Room"
[2007.08.29 01:13:46] Graphro-Di-Tee: Right, Ne'!
[2007.08.29 01:14:09] LoudMonkeys has entered the room "CafePress Chat Room"
[2007.08.29 01:14:13] AngelaCP: Another thing to look into is presenting this in a way that makes your shop looks good visually.
[2007.08.29 01:14:21] cowpie has entered the room "CafePress Chat Room"
[2007.08.29 01:14:21] Lorilei has entered the room "CafePress Chat Room"
[2007.08.29 01:14:54] Squirrelinabox has left the room (logged out)
[2007.08.29 01:14:56] NiftyGaloot: I see you also have 'gift' and who they are for, 'friends, family' etc. That's good SEO too! :)
[2007.08.29 01:15:02] Towal: right..that is what I meant. I have just seen people put in descriptions like tags and I don't think that is good for several reasons. I know that I personally will not affiliate a design that has a "tag like" description because it looks awful on my page. I have to pass up great designs because of no or tag like descriptions :(
[2007.08.29 01:15:09] Graphro-Di-Tee: I like to do section & product descriptions in Word. I get them the way I want them, then cut & paste into the fields when I'm creating new stuff.
[2007.08.29 01:15:11] chm has entered the room "CafePress Chat Room"
[2007.08.29 01:15:37] section thumbnail has left the room (logged out)
[2007.08.29 01:15:46] slamdunk: is it helpful to put alt tags on images? do search engines see them?
[2007.08.29 01:15:53] tanith: be carfeful of Word - it throws in characters that are not compatible with HTML and databases
[2007.08.29 01:15:53] AngelaCP: definitely!
[2007.08.29 01:15:55] section thumbnail has entered the room "CafePress Chat Room"
[2007.08.29 01:15:56] kiwi_too has entered the room "CafePress Chat Room"
[2007.08.29 01:15:58] tanith: better to use Notepad
[2007.08.29 01:16:02] preggoprincess has entered the room "CafePress Chat Room"
[2007.08.29 01:16:35] Graphro-Di-Tee: I don't use quotes, parentheses, etc.
[2007.08.29 01:16:45] AngelaCP: I have seen many shops that take advantage of SEO on their shop by putting in blocks of sentences in their shop intro. This may be good for search engines, but it’s not a good user experience for customers. The first thing they see is text, and it is unlikely customers will be reading all the text.
[2007.08.29 01:17:08] kiwi has left the room (logged out)
[2007.08.29 01:17:11] AngelaCP: Does anyone do this today or have seen someone else that has?
[2007.08.29 01:17:13] Lorilei has left the room (logged out)
[2007.08.29 01:17:23] Message sent to moderator(s)
[2007.08.29 01:17:29] BrittaCP: It can be overwheleming, and I just want to get down to checking out the goods
[2007.08.29 01:17:38] Lorilei has entered the room "CafePress Chat Room"
[2007.08.29 01:17:44] shopa needs sleep: ang i agree i took a lot of the text from my header and moved it to the footer, things like customization and so forth need to be on the page but not at the top of the page
[2007.08.29 01:18:00] goatlady: and yes I think I do that angela
[2007.08.29 01:18:08] BabyDave: I saw a shp today that looked like it had been designed by Dr. Bronner -- paragraphafter paragraph
[2007.08.29 01:18:12] kiwi_too: I've seen long intros - several paragraphs.
[2007.08.29 01:18:14] slamdunk: I add footer text that gives a review my different sections
[2007.08.29 01:18:21] AngelaCP: correct, and beware of cloaking
[2007.08.29 01:18:32] Mx-MoM has left the room (logged out)
[2007.08.29 01:18:34] AngelaCP: that means you enter a lot of "keywords" in white text and it's hidden
[2007.08.29 01:18:46] AngelaCP: i believe Google and other search engines can punish you for that
[2007.08.29 01:18:54] graphicdeeziner has entered the room "CafePress Chat Room"
[2007.08.29 01:19:13] goatlady: I find it easier to write the descriptions and then take the key words from that instead of trying to use all keywords in the descrition- then if there are any left over that I think are important use them in the title etc..
[2007.08.29 01:19:19] Mx-MoM has entered the room "CafePress Chat Room"
[2007.08.29 01:19:31] thother has left the room (logged out)
[2007.08.29 01:19:40] Syzygy has entered the room "CafePress Chat Room"
[2007.08.29 01:19:45] Towal: I use a small block (paragraph) of text on my main page, but you can also see 2 sections above the fold. www.cafepress.com/tjcreations I don't think that is off putting, but perhaps I'm wrong?
[2007.08.29 01:19:55] BabyDave: Folks might want to note that bad SEO in one shop has a negtive impact on ALL shops -- we are all wihtin Caferpess.com
[2007.08.29 01:19:59] AngelaCP: thanks for sharing towal... does anyone want to comment?
[2007.08.29 01:20:37] AngelaCP: I know some Shopkeepers are uneasy about sharing their shops, so I didn't want to show examples during today's workshop unless you guys are comfortable sharing yours. So thanks towal!
[2007.08.29 01:20:47] Message sent to moderator(s)
[2007.08.29 01:20:49] Graphro-Di-Tee: Does Google see the keywords or just the CP Marketplace?
[2007.08.29 01:21:15] BrittaCP: All the CP Marketplace sees is your image tags. Google, will not see your image tags, but will see the keywords that you use within the content of your shop
[2007.08.29 01:21:18] Mr. Spaceman: So what your saying is that if you have an introductory paragraph it needs to be moved to the bottom of the page, correct? How is that done? :-c
[2007.08.29 01:22:05] Message sent to moderator(s)
[2007.08.29 01:22:14] AngelaCP: What I'm really saying if you have a LONG intro, long enough to push all your products below the fold, to keep it short, and put some of the text on the footer, in the grabber, between sections, etc. It's hard to say without an example.
[2007.08.29 01:22:20] Butterfly has entered the room "CafePress Chat Room"
[2007.08.29 01:22:30] BabyDave: Google sees TEXT -- just remember that much.
[2007.08.29 01:22:30] BrittaCP: well put
[2007.08.29 01:22:45] Ne' at 1512blvd: Put it in the footer box
[2007.08.29 01:22:45] foxvox: I have a randomized product feature at the top of my shop so there's at least one product image first, then a few paragraphs of text, and then many more images.
[2007.08.29 01:22:48] Kippy has left the room (logged out)
[2007.08.29 01:22:49] LoudMonkeys: If you're comfortable with HTML, then put it in the footer section of your custom HTML
[2007.08.29 01:22:52] goatlady: between sections
[2007.08.29 01:22:57] Kippy has entered the room "CafePress Chat Room"
[2007.08.29 01:23:24] AngelaCP: What I meant was between the sections in your storefront. If you have a big feature, then stick text under that section, etc
[2007.08.29 01:23:45] Lekker Jen: You can use mine for examples if you want.
[2007.08.29 01:23:50] AngelaCP: sure thing!
[2007.08.29 01:24:09] KH Photo has entered the room "CafePress Chat Room"
[2007.08.29 01:24:13] Graphro-Di-Tee: Does Google also see the section descriptions at the top of the sections?
[2007.08.29 01:24:14] BrittaCP: yes, as BabyDave pointed out, Google sees Text
[2007.08.29 01:24:20] Towal: Titles are also important for SEO...as well as descriptions. You can get a lot of good keywords in a title
[2007.08.29 01:24:26] GreekGeek has entered the room "CafePress Chat Room"
[2007.08.29 01:24:31] Spice: I try to describe each item as if to someone blind (was suggested to me a while back). But wondering how important to state that item is also available on other products. I do that a lot and wonder if it is redundant
[2007.08.29 01:24:49] Bridey has entered the room "CafePress Chat Room"
[2007.08.29 01:24:52] Message sent to moderator(s)
[2007.08.29 01:24:53] Towal: googles sees all text as long as you aren't using javascript I am pretty sure
[2007.08.29 01:25:00] AngelaCP: http://www.cafepress.com/lekkerdesigns
[2007.08.29 01:25:11] AngelaCP: She has all her products above the fold
[2007.08.29 01:25:12] Mx-MoM has left the room (logged out)
[2007.08.29 01:25:18] AngelaCP: under the fold is her keywords
[2007.08.29 01:25:41] castahex: err how come everyone is chatting away but my message goes to the moderator?
[2007.08.29 01:25:41] AngelaCP: Jen's using alt tags when you mouse over her images in the feature
[2007.08.29 01:25:41] BrittaCP: all messages go to the moderator
[2007.08.29 01:25:55] jj has entered the room "CafePress Chat Room"
[2007.08.29 01:26:07] goatlady: is that an image map lekker?
[2007.08.29 01:26:12] castahex has left the room (logged out)
[2007.08.29 01:26:18] AngelaCP: great job jen... it's well designed, visually and easy to navigate
[2007.08.29 01:26:31] bird: How about words like mugs, tshirts, stickers, etc. Wouldn't that be redundant since CafePress uses them?
[2007.08.29 01:26:31] Message sent to moderator(s)
[2007.08.29 01:26:37] Graphro-Di-Tee has left the room (logged out)
[2007.08.29 01:26:45] Sag: Jen also bolded her keywords! Good Lady!
[2007.08.29 01:26:47] edopress has left the room (logged out)
[2007.08.29 01:27:04] Lekker Jen: thanks :) It's been a work in progress for 3+ years
[2007.08.29 01:27:06] AngelaCP: It's not redundant. Use them in your intro. No need to list every product. Try for the ones that are your best sellers or what YOUR target customer is likely to search for
[2007.08.29 01:27:44] Sag: It's great Jen. Really looks well built and attractive.
[2007.08.29 01:28:13] Lekker Jen: Thanks. Lekker Bride is what they will all look like soon
[2007.08.29 01:28:29] AngelaCP: so, if you have a long intro, try to shorten it or break it up
[2007.08.29 01:28:29] Graphro-Di-Tee has entered the room "CafePress Chat Room"
[2007.08.29 01:28:34] AngelaCP: Having so much text in the intro can push the rest of your page down. What you want customers/visitors to see isn’t intro text, but products.
[2007.08.29 01:28:46] AngelaCP: we all know in the end that's what people are looking for...products!
[2007.08.29 01:28:56] AngelaCP: Whatever you do, be sure to show what you want your customers to see above the fold of the page. This takes us to Shop Navigation.
[2007.08.29 01:29:02] Sara W has left the room (logged out)
[2007.08.29 01:29:12] Graphro-Di-Tee has left the room (logged out)
[2007.08.29 01:29:13] Kippy: Jen is very talented :)
[2007.08.29 01:29:18] AngelaCP: She is...
[2007.08.29 01:29:19] AngelaCP: :D
[2007.08.29 01:29:26] AngelaCP: Shop Navigation – this helps your customers easily find what they are looking for in your shop.
[2007.08.29 01:29:27] Sag: Yep, if you want to get windy ... stick it in an About Us section.
[2007.08.29 01:29:39] AngelaCP: great suggestion sag!
[2007.08.29 01:29:56] AngelaCP: create content pages so your customers can learn more about you while feeding search engines
[2007.08.29 01:30:00] BrittaCP: You can even create a section and use that as an about us area
[2007.08.29 01:30:20] AngelaCP: If your shop is laid out in a way that’s easy for your customers to find things, this helps improve the customer experience and can help keep someone in your shop longer. The longer they are in your shop, the more likely they are to buy.
[2007.08.29 01:30:52] Ne' at 1512blvd: I am in the process of cross linking alot of my stuff so that each product can be found many ways, but without it looking wierd!
[2007.08.29 01:31:31] Message sent to moderator(s)
[2007.08.29 01:31:34] AngelaCP: Sounds complex? Not really. Think about going to a well organized offline shop. You find what you need easily… things are in the expected aisles, the sizes are in the right places, etc.
[2007.08.29 01:31:47] shopa needs sleep: ang i agree totally after i recatagorized this and oragnized it isaw a surge in sales - also rememebr the 3 click rule and do not put too many subsections - if people go 3 clicks without product they are likley to leave
[2007.08.29 01:31:48] tam has entered the room "CafePress Chat Room"
[2007.08.29 01:32:09] tyr has left the room (logged out)
[2007.08.29 01:32:11] iLostmyThumbs: Deep sections are the best idea. The fewer clicks it takes to get to a product, then the shopping cart, the better.
[2007.08.29 01:32:13] AngelaCP: Now, think about an offline shop where things are unorganized. You’re not sure where to go because things are not in the right places or where you think makes sense. You spend a lot of time searching…
[2007.08.29 01:32:41] AngelaCP: Think of your online shop the same way.
[2007.08.29 01:32:45] Message sent to moderator(s)
[2007.08.29 01:32:51] tanith: Thing about the 3 clicks rule is that if you do a good job of SEO on the sub-sections they will never land on the home page, they will land directly in the section
[2007.08.29 01:32:59] Sag: You can also set up a sub-section in a section for suggestive selling to promote multiple sales. I am working on that now.
[2007.08.29 01:33:10] iLostmyThumbs: I meant "aren't" ... shopa said it best anyways.
[2007.08.29 01:33:20] AngelaCP: I have seen great success with shops that organize their shop for different kinds of customers. Here are the 3 main “type” of customers to organize your shop for:
[2007.08.29 01:33:54] Bridey: some of my sections are split by type of product, winding up with 6 subsections, don't know if that is working as well as the sections I have all products on the page when you click off main page
[2007.08.29 01:34:03] goatlady: what do you mean by that Sag? and hi!
[2007.08.29 01:34:11] tam has left the room (logged out)
[2007.08.29 01:34:16] bird: Is it best to organize by product or by design?
[2007.08.29 01:34:20] Message sent to moderator(s)
[2007.08.29 01:34:21] AngelaCP: If you can, try both
[2007.08.29 01:34:34] AngelaCP: so i'll move on and then open it up for questions for this section
[2007.08.29 01:34:36] shopa needs sleep: designs
[2007.08.29 01:34:41] Karen: sections that have all the products on one page take forever to load
[2007.08.29 01:34:42] Message sent to moderator(s)
[2007.08.29 01:34:48] BrittaCP: We've always said design... but if your designs are growing at an insane pace, then you may need to look at another option
[2007.08.29 01:34:48] AngelaCP: 1. Customers shopping by product type: Use the product pull down feature. It’s easy. All you need to do is insert a piece of code. Most Premium Shop templates have this piece of code. If you don’t have it, you can grab it here: http://www.cafepress.com/cp/info/help/help_pulldown.aspx
[2007.08.29 01:34:51] slamdunk: I like it by designs
[2007.08.29 01:35:02] AngelaCP: 2. Customers shopping by design: For this customer, they are more visual. They want to see your art. Organize your shop by designs. Show your actual designs instead of designs on product thumbnails.
[2007.08.29 01:35:14] Sag: I'll PM you my research on it goatlady. cool!
[2007.08.29 01:35:18] AngelaCP: With this type of customer, you can probably get them to buy more if you show them great stuff so play up your designs!
[2007.08.29 01:35:21] Romy: What is the optimal number of items to have in a section, say, for a visitor who is on dialup? I find it very time consuming (impossible) to create several sections for any one design, so without automatic pagination and with more products being added, it's not humanly possible to create a good shopping experience for all visitors. Any suggestions? Thanks!
[2007.08.29 01:35:33] Wontar: The dropdown code is still bugged, though.
[2007.08.29 01:35:34] BrittaCP: the thing with org. by design, is that you can always put a product drop down menu in your shop, whihc will give your customers the option of browsing by product as well
[2007.08.29 01:36:16] Message sent to moderator(s)
[2007.08.29 01:36:28] shopa needs sleep: romy i worried about that for a while but then i realized that these days about 75% of people have high speed in some form, and those who don't are used to waiting...just my opinion
[2007.08.29 01:36:54] slamdunk: when people separate by women's apparel, men's apparel, kids, etc... it's too hard to find the other styles that the design is available on
[2007.08.29 01:36:59] AngelaCP: 3. Customers shopping by recipient: Creating sections for him, her, kids, pets is ideal for this customer. Usually a gift customer, they go shopping for a person in mind. By creating sections, you help them make decisions for gift buying
[2007.08.29 01:37:16] AngelaCP: Another customer to consider is the budget conscious. Although you may not always cater to this customer, you can create an under $10 section and also appeal to cross selling.
[2007.08.29 01:37:29] Message sent to moderator(s)
[2007.08.29 01:37:44] AngelaCP: So having presented all the different types of shopping behaviors, we have seen shops that have covered all types of customers
[2007.08.29 01:38:04] Karen: I have cable and some shops take forever to load. If you break it up into sub sections you can access the products faster
[2007.08.29 01:38:11] mx-mom has entered the room "CafePress Chat Room"
[2007.08.29 01:38:53] AngelaCP: Shops that have the product pull down on the left nav or top nav, shop by recepient in the side, and then present all their design line at the body of the page and left nav in text (good for SEO)
[2007.08.29 01:39:09] Lekker Jen: Re: #3... Would you do that by category or design?
[2007.08.29 01:39:20] AngelaCP: Depends on the amount of designs you have
[2007.08.29 01:39:21] Message sent to moderator(s)
[2007.08.29 01:39:31] AngelaCP: If your shop has a lot of designs, think about lumping into big categories. If you have all types of photography art in your shop consider main categories such as Animals, Landscape, Ocean, Flowers
[2007.08.29 01:39:44] AngelaCP: So it's still a click away
[2007.08.29 01:39:57] AngelaCP: but you're giving your customers a way to process which direction they want to go
[2007.08.29 01:40:11] Message sent to moderator(s)
[2007.08.29 01:40:15] AngelaCP: if they select "animal", they will get to view all the relevant designs
[2007.08.29 01:40:23] AngelaCP: it's much more manageable that way....
[2007.08.29 01:40:24] Message sent to moderator(s)
[2007.08.29 01:40:30] Bridey: my sections were, adult apparel, household, kids&babies, caps & hats, cards & more and Fun items
[2007.08.29 01:40:39] AngelaCP: that will work bridey
[2007.08.29 01:40:55] AngelaCP: do you also have a product pull down?
[2007.08.29 01:40:56] Bridey: oops, that's caps and bags
[2007.08.29 01:41:02] AngelaCP: that will help narrow it down too.
[2007.08.29 01:41:10] Message sent to moderator(s)
[2007.08.29 01:41:31] Bridey: yes, have drop down, and an image map on my main page at top
[2007.08.29 01:41:40] RainbowPugs has entered the room "CafePress Chat Room"
[2007.08.29 01:41:44] cowpie has left the room (logged out)
[2007.08.29 01:41:48] AngelaCP: That's 6 sections, you can put that in the top navbar. Then use the top part of your shop for an intro or Product feature, the rest of your shop for a design line approach
[2007.08.29 01:42:03] cowpie: I'm going to ask this question again. How can we reorganize our shops if affiliates get mad when we move things around?
[2007.08.29 01:42:20] Message sent to moderator(s)
[2007.08.29 01:42:29] Message sent to moderator(s)
[2007.08.29 01:42:41] AngelaCP: This is definitely a balancing act. If you know you have a lot of affiliates, you can do your best to do this without disrupting the product URLs
[2007.08.29 01:43:11] KH Photo has left the room (logged out)
[2007.08.29 01:43:12] AngelaCP: If you move things around, you are fine. If you delete and import, you will create a new product URL
[2007.08.29 01:43:22] scarebaby has entered the room "CafePress Chat Room"
[2007.08.29 01:43:30] cowpie has entered the room "CafePress Chat Room"
[2007.08.29 01:43:37] Message sent to moderator(s)
[2007.08.29 01:43:57] Fricka: Cowpie they get mad if you move things around in teh way that changes the product number or section number, but you can move things without doing that.
[2007.08.29 01:44:02] AngelaCP: The purpose of this workshop is to share best practices and how you can clean your shop. Hopefully you're doing light clean up in your shop and not a massive redesign.
[2007.08.29 01:44:33] AngelaCP: In that case, it may be difficult to not affect affiliates.
[2007.08.29 01:44:34] Romy: Thanks Angela, I didn't realise that moving was ok!
[2007.08.29 01:44:43] jgoode: cowpie it depends on how your shop is organized, but the best idea is to not eliminate your current section organiztion and if ou are doing a complete reorganize.. hide the old section for the new and your old links will still work
[2007.08.29 01:45:10] AngelaCP: you can test one. The Product URL should be the same. Product URLs are cafepress.com/shopid.product#
[2007.08.29 01:45:34] Message sent to moderator(s)
[2007.08.29 01:45:40] AngelaCP: Sections may be a different matter, unless you're moving from one location to another...then it will stay the same. cafepress.com/shopid/section#
[2007.08.29 01:45:41] tanith: And don't forget - redirects can be very useful - good way to point to reorganization and better than duplication
[2007.08.29 01:45:49] Bridey: some of the subsections I've removed, I've put redirects from old section to the new URL, and hide the old subsection, works great
[2007.08.29 01:46:00] AngelaCP: Thanks! redirecting is good :D
[2007.08.29 01:46:07] shopa needs sleep: i move things around all the time but i do not delete or import when i rearrange - i do occaionally hide a section - but that still leaves the links valid
[2007.08.29 01:46:16] Message sent to moderator(s)
[2007.08.29 01:46:16] bird: What would you suggest? Large images of designs or smaller images of designs? You can fit more with smaller ones but I think page looks better larger.
[2007.08.29 01:46:18] guest has entered the room "CafePress Chat Room"
[2007.08.29 01:46:47] KH Photo has entered the room "CafePress Chat Room"
[2007.08.29 01:46:48] Message sent to moderator(s)
[2007.08.29 01:47:24] Message sent to moderator(s)
[2007.08.29 01:47:48] AngelaCP: It all depends on the way you design your shop. I would say make it large enough for to showcase your designs. I've seen a shop that has 125 x 125 thumbnails but she did a great job in showcasing her designs
[2007.08.29 01:48:24] AngelaCP: she uses borders and placement to showcase her designs at an advantage
[2007.08.29 01:48:29] AngelaCP: it's a very clean look
[2007.08.29 01:48:36] shopa needs sleep: if it feels like i am scrolling down for an eternity i will shrink them to put more across
[2007.08.29 01:48:55] shopa needs sleep: how do you write a redirect into a subsection?
[2007.08.29 01:49:02] AngelaCP: Does anyone know how?
[2007.08.29 01:49:07] RainbowPugs has left the room (logged out)
[2007.08.29 01:49:17] BrittaCP: and maximize that space for yout TN also, do hav e a lot of white space surrounding them to make them look smaller
[2007.08.29 01:49:25] Lekker Jen: Like this - http://www.lekkerbride.com/cgi-bin/shop/honeymoon.cgi - You can use the menu under "You Are Here" to navigate to designs and products. I think that covers all 3 types. Each category has it's own menu. This is all custom coded, but it is possible.
[2007.08.29 01:49:48] AngelaCP: I'm late on this... but Jen is sharing her shop example about using all three types of customers.
[2007.08.29 01:50:06] slamdunk: isn't it easier for affiliates if we organize by design? That way they can feature the whole design section, instead of just the adult shirts, or buttons & magnets?
[2007.08.29 01:50:15] AngelaCP: I believe that is the case... for affiliates.
[2007.08.29 01:50:30] tanith: http://www.tutortanith.com/redirects.htm
[2007.08.29 01:50:36] AngelaCP: Thanks Tanith!
[2007.08.29 01:50:41] BrittaCP: We'll have the lobby open after the chat, and you guys can all discuss redirecting and how to move your products arond without causing problems with affiliates ;)
[2007.08.29 01:50:46] Message sent to moderator(s)
[2007.08.29 01:51:03] AngelaCP: Okay, last thing
[2007.08.29 01:51:04] AngelaCP: Conversion – This is all about getting a “browser” to a “customer”. This is a combination of the shop navigation and using marketing the convert the “browser”.
[2007.08.29 01:51:06] Message sent to moderator(s)
[2007.08.29 01:51:22] AngelaCP: Conversion is all about testing...
[2007.08.29 01:51:29] AngelaCP: On CafePress’s end, we’re always finding ways to help increase conversion in the shopping cart. The shopping cart is an area that Shopkeepers are unable to control.
[2007.08.29 01:51:40] AngelaCP: Other things to think about that Shopkeepers can control is: product descriptions, using good photography or photos in action in your shop, the art of story telling (about your shop and designs)
[2007.08.29 01:52:06] AngelaCP: so conversion is all about the entire package
[2007.08.29 01:52:12] AngelaCP: there are little things you can do to help it along
[2007.08.29 01:52:26] iLostmyThumbs has left the room (logged out)
[2007.08.29 01:52:33] AngelaCP: it's also a matter of the right visitor for your desiogns
[2007.08.29 01:52:33] goatlady: sag- can you copy the after chat discussion for me and email it to me I have to go feed goats thank
[2007.08.29 01:52:45] Ne' at 1512blvd: Are we talking about giving them a reason to buy?
[2007.08.29 01:53:01] gabrielangel has entered the room "CafePress Chat Room"
[2007.08.29 01:53:07] Sag: sure goatlady
[2007.08.29 01:53:12] KH Photo has left the room (logged out)
[2007.08.29 01:53:15] guest has left the room (logged out)
[2007.08.29 01:53:19] Sag has left the room (logged out)
[2007.08.29 01:53:35] sag has entered the room "CafePress Chat Room"
[2007.08.29 01:53:36] KH Photo has entered the room "CafePress Chat Room"
[2007.08.29 01:53:40] Message sent to moderator(s)
[2007.08.29 01:54:00] AngelaCP: Pretty much. If you make it easy to navigate your shop, they are more likely to buy. If you showcase your products/designs properly, they are more likely to buy. If you use marketing to tell a story or promote the products in your shop, they are more likely to buy, etc....
[2007.08.29 01:54:40] Ne' at 1512blvd: Making sure your designs and products match your theme...
[2007.08.29 01:54:42] AngelaCP: correct
[2007.08.29 01:54:52] AngelaCP: so we have only a few minutes left
[2007.08.29 01:55:07] BabyDave: and making sure your designs FIT your products
[2007.08.29 01:55:17] BrittaCP: we'll be covering that in just a second
[2007.08.29 01:56:12] NiftyGaloot has left the room
[2007.08.29 01:56:21] SeaSquirrel: Is there anyone at CP that can give us feedback on our shop layout/seo/showcase etc. ?
[2007.08.29 01:56:25] BrittaCP: We have a place on our fourms where you can post your shop and get feedback from other SK's
[2007.08.29 01:56:31] BrittaCP: http://forums.cafepress.com/eve/forums/a/frm/f/784104
[2007.08.29 01:56:41] hornplayer6 has entered the room "CafePress Chat Room"
[2007.08.29 01:57:21] Message sent to moderator(s)
[2007.08.29 01:57:24] BrittaCP: I'll get through what I can on this next topic... and that's updateing... ddepending on ow many questions we have, we may have to have a another check
[2007.08.29 01:57:51] BrittaCP: chat, i mean
[2007.08.29 01:57:56] BrittaCP: i would like another check thougj
[2007.08.29 01:58:00] BrittaCP: Ang... make it happen
[2007.08.29 01:58:02] BrittaCP: j/k
[2007.08.29 01:58:06] AngelaCP: haha
[2007.08.29 01:58:13] kiwi_too: yay - another check for everyone!
[2007.08.29 01:58:17] AngelaCP: silly people :D
[2007.08.29 01:58:18] BrittaCP: There’s big importance in updating your storefront frequently. By changing things up, your new customers will know what’s hot and current in your shop, and your returning customers won’t be revisiting a stale page.
[2007.08.29 01:58:36] BrittaCP: This is not to say that you have to do a major re-working of your layout every holiday or season, you want your returning customers to recognize your shop the next time they visit. Updates can be made on a small scale, which will still make your shop fun and fresh to visit. Here are some of the easiest.
[2007.08.29 01:58:54] BrittaCP: o Feature designs
[2007.08.29 01:59:04] BrittaCP: Create a section at the top of your shop where you feature a selected number of designs. The ones that you feature can be based on different factors.
[2007.08.29 01:59:37] BrittaCP: New Designs: I think this one works well if you have a lot images in your shop. It puts your newest work upfront, so it’s easy to find.
[2007.08.29 01:59:53] BrittaCP: Popular Designs: Study your sales reports. If you see a spike in sales on a particular design or two, gather them into a section.
[2007.08.29 02:00:03] BrittaCP: Hot Designs: If there’s something in the happening in the media and you have a design to go along with it, feature it. People will instantly see it and relate.
[2007.08.29 02:00:13] BrittaCP: It doesn’t necessarily have to be politics either. It could be celebrity gossip (there is ALWAYS plenty of that – like Nicole and her 82 minutes in jail), sports, technology, awareness, and of course holidays.
[2007.08.29 02:00:32] Karen has left the room (logged out)
[2007.08.29 02:00:55] BrittaCP: You can also apply these same principles to Featured Products as well
[2007.08.29 02:01:10] Amere: I have a 'what's new' section http://www.cafepress.com/ameremortal
[2007.08.29 02:01:15] AngelaCP: Thanks for sharing Amere!
[2007.08.29 02:01:22] BrittaCP: so now that there is a new tile box... feature it!
[2007.08.29 02:01:24] Ne' at 1512blvd: http://www.dynamicdrive.com/ has some wonderful tools that help you showcase your stuff
[2007.08.29 02:01:27] AngelaCP: Great!
[2007.08.29 02:01:46] BrittaCP: And then there is purging items
[2007.08.29 02:01:55] AngelaCP: featuring makes a big difference in how your shop looks...imho :)
[2007.08.29 02:01:58] BrittaCP: This is a practice that I think all shopkeepers need to do from time to time.
[2007.08.29 02:02:03] chm: Yes, please, another chat, more about shop organization.
[2007.08.29 02:02:06] AngelaCP: definitely
[2007.08.29 02:02:08] scarebaby has left the room (logged out)
[2007.08.29 02:02:13] BrittaCP: By keeping your shop selection at a manageable amount, you make it easier to navigate through your shop, and customers aren’t going to feel overwhelmed by options.
[2007.08.29 02:02:27] BrittaCP: . I know there are some online shops and even regular retail shops that have so much stuff in them that I forget everything that I looked at, and end up leaving because I cant make up my mind.
[2007.08.29 02:02:28] gabrielangel: this is what I did: www.gabrielangeldesign.com
[2007.08.29 02:02:32] AngelaCP: thanks gabriel!
[2007.08.29 02:02:34] Message sent to moderator(s)
[2007.08.29 02:02:38] Romy: Yes, designs that fit the products: especially, please don't put a t-shirt design on a license plate frame!
[2007.08.29 02:02:43] AngelaCP: we've seen a few of those...
[2007.08.29 02:02:49] BrittaCP: So how do you decide what to get rid of?
[2007.08.29 02:02:50] BrittaCP: Items that aren’t selling
[2007.08.29 02:02:50] sag: repeat after me: keepsake box^.^
[2007.08.29 02:02:59] BrittaCP: study your sales reports
[2007.08.29 02:03:00] Towal: unfortunately the new tilebox looks like a framed tile in the thumbnail though :(
[2007.08.29 02:03:01] larazashop.com has entered the room "CafePress Chat Room"
[2007.08.29 02:03:05] AngelaCP: we'll pass that feedback along...
[2007.08.29 02:03:05] Message sent to moderator(s)
[2007.08.29 02:03:11] BrittaCP: Image doesn’t work with product
[2007.08.29 02:03:17] cowpie has left the room (logged out)
[2007.08.29 02:03:23] BrittaCP: If it's a yellow bannana... it shouldn't go on a yellow bag
[2007.08.29 02:03:26] strat has entered the room "CafePress Chat Room"
[2007.08.29 02:03:26] shopa needs sleep: i never purge & delete i just hide them -
[2007.08.29 02:03:33] BrittaCP: if it a sqaure, it shouldn't be on a clock
[2007.08.29 02:04:05] BrittaCP: If you have a joke that's adult humor... don't put it on a infant tee
[2007.08.29 02:04:21] BrittaCP: infants don't need to rock out with thier ---- fill in the blank
[2007.08.29 02:04:24] gabrielangel: Another big note is to rearrange your products to the top left hand corner of the page. I sell a lot of dark tees so I rearrange them to the top.
[2007.08.29 02:04:36] Spice: Could we get a few new subjects to file our new cards under...eg...Get well section...Under Sentiments
[2007.08.29 02:04:53] BrittaCP: all in all it’s usually worth taking a moment to remove or fix up a product that the image doesn’t fit on.
[2007.08.29 02:04:54] AngelaCP: you mean for the marketplace?
[2007.08.29 02:04:59] Towal: tag appropriately too
[2007.08.29 02:05:06] AngelaCP: yes Towal! Thank you...
[2007.08.29 02:05:13] Lekker Jen: Spice - tag them that way
[2007.08.29 02:05:17] sag: amen on the tagging Towel
[2007.08.29 02:05:19] Chris Scroggins has entered the room "CafePress Chat Room"
[2007.08.29 02:05:24] slamdunk: when we hide... does it still appear in marketplace search?
[2007.08.29 02:05:30] AngelaCP: Not if you hide the section it's in
[2007.08.29 02:05:42] BrittaCP: and if it's in a subsection, make sure to hide that as well
[2007.08.29 02:05:42] Message sent to moderator(s)
[2007.08.29 02:05:45] kiwi_too: We often see this advice on the forums - "Put your designs on everything - you never know what people will buy!" - Sounds like you are saying we should be more selective?
[2007.08.29 02:05:50] cowpie has entered the room "CafePress Chat Room"
[2007.08.29 02:05:59] AngelaCP: If you have a square design, put it on products that's appropriate
[2007.08.29 02:06:03] AngelaCP: ie. no wall clicks
[2007.08.29 02:06:05] AngelaCP: clocks
[2007.08.29 02:06:15] Message sent to moderator(s)
[2007.08.29 02:06:25] BrittaCP: an i'm out of here... carpool is calling
[2007.08.29 02:06:30] Message sent to moderator(s)
[2007.08.29 02:06:37] AngelaCP: however, if review your sales report and see that you have never sold some of the products, it's good to purge
[2007.08.29 02:06:45] BrittaCP: we'll do a part 2
[2007.08.29 02:06:52] foxvox: Don't put "christmas" on non-christmas stuff just because it would make a nice gift.
[2007.08.29 02:06:58] Message sent to moderator(s)
[2007.08.29 02:07:02] Shannon (hazeleyes7) has left the room
[2007.08.29 02:07:07] AngelaCP: We can probably have a Tagging Roundtable
[2007.08.29 02:07:19] AngelaCP: Tagging is a community effort and we need to all educate each other :D
[2007.08.29 02:07:24] Message sent to moderator(s)
[2007.08.29 02:07:47] Amere: yes Angela, I agree
[2007.08.29 02:07:48] SeaSquirrel: Taging would be agreat chat...
[2007.08.29 02:08:22] garyoa1: And please NO SPAM TAGGING! please? pwetty pwease?
[2007.08.29 02:08:26] BrittaCP has left the room (logged out)
[2007.08.29 02:08:26] Sara W: I have my front page going OK but don't know how to put some of the items up for viewing there
[2007.08.29 02:08:26] iLostmyThumbs: use the newest firefox with live spell checking ... it will underline misspelled words with red.
[2007.08.29 02:08:26] iLostmyThumbs: You want relavent content on your page, but don't write too much, or you can risk duplicate content problems.
[2007.08.29 02:08:26] BabyDave: I don't htink there was anyting wrong with the text at the top ot Towals page
[2007.08.29 02:08:26] slamdunk: mine is layed out in sections like Towal's... but my text is in alt tags for the sections graphics, instead of the visible paragraphs. Does that still work?
[2007.08.29 02:08:27] castahex: I think Towal's content is fine - doesn't look to top heavy to me. Is there any significance to where on a page key words appear, does Google etc look at the first 'x' words or anything like that?
[2007.08.29 02:08:27] goatlady: how to do this? between sections?
[2007.08.29 02:08:27] Towal: above the fold means without having to scroll in case anyone hasn't heard that before. it's the screen you see looking at your page without moving the mouse down at all
[2007.08.29 02:08:27] BabyDave: People should be very careful giving guidance in a chat about changing html
[2007.08.29 02:08:27] Ne' at 1512blvd: I have mine in the store dexcription box, but it is below the fold because i have custom html above it.
[2007.08.29 02:08:27] Ne' at 1512blvd: By the way, Lekker Jen, I love your stores =)
[2007.08.29 02:08:27] shopa needs sleep: LMAO spice - thats what i tell people!!!
[2007.08.29 02:08:27] goatlady: angela-using the sections descriptions this is not possible without actuall stripping the setions showing and doingyor front page in all html or am i missing something
[2007.08.29 02:08:27] BabyDave: Towal is correct the TITLE -- not the shop name -- the TITLE is your single most impmortant SEO contributor
[2007.08.29 02:08:27] kiwi_too: Is the text at the top of the page more important to Google than the text at the bottom?
[2007.08.29 02:08:28] Ne' at 1512blvd: What is the importance of bolding and linking and how do you knwo what to bold and link
[2007.08.29 02:08:28] graphicdeeziner: I'm new to learning this, how would I create content pages that customers can learn about me while feeding search engines?
[2007.08.29 02:08:28] cowpie: Okay, I need to re-organize my shops. How do I do that when the affiliates scream when you move things around?
[2007.08.29 02:08:28] Ne' at 1512blvd: http://www.cafepress.com/1512blvdbaby/3355712 is an example
[2007.08.29 02:08:28] Mr. Spaceman: I've noticed that many shops create a section with EVERY new design. When you click on the design it show all the product options for that particular design. Is this good shop set-up?
[2007.08.29 02:08:28] Spice: Any suggestions on how to offer the new cards. I have some in their own subsections for ones with lots of designs like Christmas, but what about others like Get Well Cards, ect. I'm concerned about ending up with little card sections all over the place. Maybe I should make one Card area for each of my stores instead.
You are welcome to use my Holidays store if you'd like. Christmas has it's own
[2007.08.29 02:08:28] shopa needs sleep: the other thing to consider is on porducts - like tshirts i hink it is ok to offer the logo full sized & pockets sized - but do not also offer it in 9 inches and 8 inches on every design - i have seen some shops where on cable it took me 20 minutes to load a section because they ahd the design on the same shurt 5 different way - and 4 of them looked the same to me
[2007.08.29 02:08:28] iLostmyThumbs: It's definitely more organized that way Karen, but my sales actually went down after organizing into men's, women's, kid's, etc.. It also makes it harder for SEO.
[2007.08.29 02:08:28] Amere: I have a problem with the product dropdown in that it picks up the number of thumbnails across from the front page. I have my front page set up to a single column, which makes searching by product a royal pain in my store. Can anything be done to change this?
[2007.08.29 02:08:28] SeaSquirrel: in my shop I have a what's hot and a what's new sections
[2007.08.29 02:08:28] goatlady: again on the drop down for products- why do they show the old designs and any way to make them show the new ones?
[2007.08.29 02:08:28] BabyDave: Section names become page TITLES for that section's main page, so they must be written carefully for best SEO value.
[2007.08.29 02:08:29] Karen: Is there a way to narrow down the pulldown menu so that someone looking for cat images on white tees doesn't have to look at the dogs and spiders etc?
[2007.08.29 02:08:29] shopa needs sleep: cowpie moving is ok it does not change the section #
[2007.08.29 02:08:29] shopa needs sleep: do not delete and create a new section for each move
[2007.08.29 02:08:29] Bridey: you just confused me Ang, but I stay that way
[2007.08.29 02:08:29] shopa needs sleep: cowpie if you are just using the move feature it does not cause an issue because the link does not change - the problem is when people delete and create new or import into a new section and delete teh old
[2007.08.29 02:08:29] cowpie: How do you do that?
[2007.08.29 02:08:29] Lorilei: One problem is when you split up one premium into smaller shops
[2007.08.29 02:08:29] NiftyGaloot: I affiliate sections, so it doesn't matter when you move them. Just don't delete them or add unrelated stuff into them.
[2007.08.29 02:08:29] RainbowPugs: Sorry I'm late! My shop is starting to get out of control! My designs go WAY below the navbar, and I've condensed things quite a bit semi recently!
[2007.08.29 02:08:29] cowpie: Sorry, kids, I still don't understand how to do that.
[2007.08.29 02:08:30] Romy: I was thinking of moving to a new section.
[2007.08.29 02:08:30] shopa needs sleep: bird i think that depends how many designs are on the page
[2007.08.29 02:08:30] goatlady: I use composites bird
[2007.08.29 02:08:30] Lekker Jen: tutortanith has it
[2007.08.29 02:08:30] goatlady: OK what about the sidebar? list all products or just sections?
[2007.08.29 02:08:30] Sag: yep
[2007.08.29 02:08:30] kiwi_too: I think Tanith has a tutorial on it.
[2007.08.29 02:08:30] tanith: I have it on my tutortanith site
[2007.08.29 02:08:30] Bridey: I put the http redirect code into the box on the right side of the section part (gad did that make sense?)
[2007.08.29 02:08:30] tanith: Here you go - all kinds of redirects
[2007.08.29 02:08:30] Sag: Tanith's tutorials are great. She saves my hide all the time with them!
[2007.08.29 02:08:31] shopa needs sleep: seasquirrel email me your link designs@shopaholic-chick.com and i will take a look at it tommorrow when i wake up and give you feedback if you like (it is 2am here)
[2007.08.29 02:08:31] Lekker Jen: I'll always take another check!
[2007.08.29 02:08:31] sag: yeah britta, send me another check!:bow:
[2007.08.29 02:08:31] BabyDave: yeah, I can always use another check
[2007.08.29 02:08:31] Ne' at 1512blvd: yeah, me too....
[2007.08.29 02:08:31] bird: I thought celebrities were off limits.
[2007.08.29 02:08:31] Ne' at 1512blvd: Should you archive so that the affilate links stay in place>
[2007.08.29 02:08:31] shopa needs sleep: you dont want to delete because you never know when someone will stumble on it - i am still selling things from the season of american idol 2 years ago!!!
[2007.08.29 02:08:31] Lekker Jen: I'm slowly culling my sections of externeous non-sellers - better navigation & Google loves updates
[2007.08.29 02:08:31] Towal: the problem with items that aren't selling though is that you never know what will sell. I was going to take off "pocket" designs to thin my products out and the day I was going to do it suddenly 3 or 4 sold
[2007.08.29 02:08:31] sag: or spin them off into new premium shop.:bow:
[2007.08.29 02:08:32] Amere: I have a design that sold for the first time after being up for nearly 2 yrs.
[2007.08.29 02:08:32] Amere: Oh, and a Mutts section in the dog breeds
[2007.08.29 02:08:32] Towal: it's annoying for customers and others storekeepers alike to look for I love my mommy and find "this is my f***ing halloween costume" on the first page of the search
[2007.08.29 02:08:32] Spice: Yes, the marketplace
[2007.08.29 02:08:32] shopa needs sleep: yes please do not tag-spam "don't hassle the hoff" should not be the 1st design i see under "usa" or "america" or "american pride"
[2007.08.29 02:08:32] shopa needs sleep: kiwi put it on everything it fits
[2007.08.29 02:08:32] Lekker Jen: Put them on everything that makes sense or fits.
[2007.08.29 02:08:32] shopa needs sleep: bye britta
[2007.08.29 02:08:33] Amere: rework the design so it does look good on a round product
[2007.08.29 02:08:33] sag: thanks britta!
[2007.08.29 02:08:33] slamdunk: you never know what they'll buy... but I don't want something coming out of my shop that doesn't look good
[2007.08.29 02:08:33] Amere: Bye Britta, thanks
[2007.08.29 02:08:33] shopa needs sleep: ang i have sold designs over a year after putting them u with no prior sales
[2007.08.29 02:08:33] strat: will part one be available for late commers
[2007.08.29 02:08:33] gabrielangel: Yeah I have to laugh when I see clocks with no numbers.
[2007.08.29 02:08:33] shopa needs sleep: can we have a tagging police to punish the tag-spammer:-)
[2007.08.29 02:08:33] slamdunk: definitely angela :)
[2007.08.29 02:08:34] LoudMonkeys: its okay to have your products on most of the CP products, just keep the better selling products near the top of the section and leave the less popular products at the bottom
[2007.08.29 02:08:34] kiwi_too: How about a Tagging Inquisition?
[2007.08.29 02:08:34] Towal: for that to work there needs to be consequences for inapproprate tagging though and there is none
[2007.08.29 02:08:34] Lekker Jen: Do we have a tagging best practices page? If not, It would be a good thing to create....
[2007.08.29 02:08:34] Romy: Recently, a design I'd had for 3 or 4 years that had never sold, sold! And . . . once it had, it became a good seller. Sometimes good designs just get buried in the marketplace and it just takes one sale to make them visible.
[2007.08.29 02:09:02] Coleroo has entered the room "CafePress Chat Room"
[2007.08.29 02:09:12] fbodstudios has left the room (logged out)
[2007.08.29 02:09:14] hornplayer6 has left the room (logged out)
[2007.08.29 02:09:28] AngelaCP: so tag chat will be scheduled
[2007.08.29 02:09:45] sag: yeah on the "what not to do" on the tagging cause some folks are doing it all!
[2007.08.29 02:09:46] AngelaCP: i agree
[2007.08.29 02:09:54] LoudMonkeys: Lekker, http://www.cafepress.com/cp/info/help/imagetags_tips.aspx
[2007.08.29 02:10:12] Message sent to moderator(s)
[2007.08.29 02:10:25] shopa needs sleep: it needs ot be rules not tips
[2007.08.29 02:10:39] AngelaCP: i'll be sure to get that on the schedule
[2007.08.29 02:10:51] AngelaCP: does anyone have any more questions?
[2007.08.29 02:10:59] AngelaCP: there was quite a bit we didn't get to answer
[2007.08.29 02:11:02] AngelaCP: we apologize for that
posted by Shopaholic Chick @ 7:06 PM
0 Comments
